Boy: We asked the boy in our music video to wear clothes that he would wear everyday to make him look natural but also so audiences could relate to him through the clothes he wears. In the beginning of our music video we asked him to bring three different shirts to show new days but again asked him to choose his costume. With the flashback scene we asked him to wear a hoodie over his clothes to show that the couple have gone back to a time when they were together, but not happy. By putting the boy in a black hoodie it's made him seem 'bad' in someway, because in the music video we are going to have the girl arguing over something he has done so the black hoodie can in someways connote what he has done to upset her.
Girl: We asked the girl to wear light colours, and the girl in the music video is a friend of mine and I saw her one day in clothes that were perfect for the music video so I asked her to wear them. She is going to wear a white t-shirt with light coloured flowers on it with a light blue cardigan over the top with jeggings. In the video she will wear a purple jacket to show the girl is out and that her location is cold - by making the coat purple it links back into the girl's femininity opposed to the girl wearing a black coat. By making her wear light colours she seems more feminine, and more girls in our audience will relate to her. Linking back to our audience research the girl links to our female audience because of her light colours, but also her hair because it's long.
Monday, 1 November 2010
Friday, 22 October 2010
storyboard
shot one: split screen of the girl's bedside clock, and the boy's watch. shot two: split screen of the girl in bed while the boy is eating breakfast (both are mid-shots) shot three: another split screen of the girl's bedside clock, and the boy's watch to show a new day. shot four: mid shot of girl in bed wearing different clothes to show that it is another day and the same for the boy who is eating breakfast.
shot five: split screen of the clocks again to show time is continous and the couple have been broken up for a few days. shot six: the girl in bed wearing different clothes, and the boy eating breakfast in a different costume and both are mid shots. shot seven: split screen of the girl making her bed which will be a long shot, while the camera zooms on lyrics on the boys cereal. shot eight: split screen of a close up of lyrics on the girl's bed and a close up of the boy's cereal with the lyrics ruined by him throwing his spoon into his bowl.
shot nine: the girl drawing her blind and letting the light shine into her room. (a shot we decided on after the storyboard was finished) tracking shot from behind of the girl walking to the bathroom and establish that she is in the bathroom. shot ten: close up of the lyrics stuck to bathroom tiles and then shower over them. shot eleven: three split screen of the girl applying mascara, blusher and her lipstick. shot twelve: close up of both of their feet as they enter the station.
shot thirteen: split screen of the camera tracking the boy and the girl walking into the station and establishing that they are at the station. shot fourteen: split screen of a close up of the train station clock at different times to show that the couple are on different times. shot fifteen: a mid shot of the boy and the girl putting their ticket into the barrier and walking onto the platform. shot sixteen: split screen of the camera tracking the boy and the girl as they walk onto the platform and wait for the train.
shot seventeen: mid shot of the boy on the train texting on his phone. shot eighteen: close up of the girl's phone showing she has one new message from the boy (the person he was texting on the train is the girl). shot nineteen: close up of the phone showing lyrics ('sunrise'). shot twenty: split screen of a mid shot of the boy and the girl travelling on the train both looking around them/out of the window/listening to music etc.
shot twenty one: flashback of a series of photographs of the couple having an argument resulting in the girl slapping the boy and her walking away from him. 'Sunrise' will be written across the flashback because sunrise is the most important word of the song. shot twenty-two: mid shot of the boy getting up and leaving the train. shot twenty-three: tracking shot of the boy walking down the aisle of the train and then getting off the train. shot twenty-four: a mid shot from the sea of the boy walking towards the camera and to finish by him standing by the ocean and thinking. all through shot twenty-two to twenty-four it will be a split screen and the girl will be a continous shot of her still on the train to show that the boy gets to the beach before she does. 
shot twenty-five: mid shot of the boy standing at the beach looking out over the ocean looking thoughtful. shot twenty-six: close up of the boy's face and engaging the audience into his expression. shot twenty-five and twenty-six there will be a continous shot of the girl still on the train. shot twenty-seven: split screen of the boy sitting on the beach which will be a long shot and then a tracking shot of the girl getting off the train. shot twenty-eight: a tracking shot of the girl walking down Sheringham high street towards the beach.
shot twenty-nine: a long shot of the boy and the girl finally meeting at the beach but not saying anything to each other but the two of them reflecting on the journey they just took and where their relationship still stands. The last shot will be the two of them looking at each other but not saying anything. Tuesday, 19 October 2010
Cheryl Cole - 3 Words
Cheryl Cole - 3 Words (feat. will.i.am) from Burnocchio. Story. on Vimeo.
My production group has watched a few videos including split screens. We were impressed by the smooth split screens used in Cheryl Cole's 3 Words Video because they were smooth and came together and my production group have decided on trying to do a similar thing by making our split screens come together in the same way so they merge together by using two video cameras and placing them side by side so the split screens come into one shot.
Plain White T's - Hey There Delilah
hey there delilah from Jordan Lyles on Vimeo.
The above video is Plain White T's - Hey There Delilah which I remembered the other week so during editing my production group has decided that we will edit our music video similar to Hey There Delilah who use split screen in a modern way and the video is very interesting to watch.
Researching into our initial idea
In my production group we kept note of videos or movies or music videos over the summer that we would want to respond to and these videos have inspired us towards the making of our music video.
The clip above is from (500) Days of Summer directed by Marc Webb. My production group watched the whole movie and were inspired by certain parts like the part when the couple are on the train which we have based our whole music video around. Then the above clip shows where our split screen came from. In the movie Marc Webb shows Expectations and Reality of the main male character, Tom. In our music video we are using the split screen to show the male and female actor not expectations and reality but the actors will be on different times to show they are disjointed.
Your secret from Jean-Sebastien Monzani on Vimeo.
The above video is a short movie made by Jean-Sebastien Monzani that I found on a blog called See Hear Say. We have taken inspiration from this because he uses signs, captions, and cut out letters to push his video further and we have decided to use this technique but show lyrics on the pieces of paper and other ways to express the lyrics.
The above video is Daniel Powter's Bad Day music video which we watched after watching (500) Days of Summer to research further into split screens and it's uses. Daniel Powter's video has the characters on different times so they never bump into each other which is where we got the idea to leave our characters on different times. A few of our shots our similar to the Daniel Powter video because we start the video with the girl waking up the same way Daniel Powter's girl does and other shots are like Daniel Powter's.
Shot List
*SS; split screen. This shows the time difference between them and the fact that their lives are now separate.
Girl Boy
SS 1). Close up of alarm clock. Close up of his watch
SS 2). Long shot of her waking up. Mid shot eating his breakfast
SS 3). Close up of alarm clock. Close up of his watch
SS 4). Long shot of her waking up. Mid shot eating his breakfast
SS 5). Close up of alarm clock. Close up of watch
SS 6). Long shot, rolling out of bed. Mid shot eating breakfast
SS 7). Long shot of girls back, as she throws duvet up. Close up of cereal, with lyrics written on cereal.
SS 8). Zooms into the lyrics on the sheets. Mid shot of him throwing the spoon into the bowl disrupting the lyrics.
9). Long shot of her opening blind, revealing song lyrics on window.
10). Song lyrics stuck on shower wall, and spray water over lyrics.
SS 11). Close up of her eye, putting mascara on. (shot 11,12,13; split screen just the girl)
SS 12). Close up of cheek, putting blusher on.
SS 13). Close up of lips, putting lipstick on.
SS 14).Close up of feet walking into train st. Close up of feet walking into train station.
SS 15). Mid shot of back, showing train. Mid shot of back, showing trains.
SS 16). Mid shot showing train st clock. Mid shot if train st clock (different times)
SS 17).Close up of ticket + machine. Close up of ticket + machine.
SS 18). Tracking shot from behind; follow until sat down on the train. Tracking shot from behind;follow until sat down on the train.
19). Mid shot of him texting on his phone.
20). Close up of girl’s phone “1 new Message received”
21).Close up of her phone showing the text; song lyrics.
SS 22). Mid shot, looking out of train window. Mid shot, looking out of train window.
23). Flashback of images of the day they broke up. Flashback of the day they broke up. (sunrise written across the screen)
24). Mid shot, getting up.
25). Long shot, walking down the train; follow him off the train.
SS 26). Continuous shot, on the train. Close up of waves, zooms into him walking
towards us.
SS 27). Continuous shot, on train. Long shot, hands in his pockets looking out
at the ocean looking thoughtful.
SS 28). Continuous shot, on train. Close up of him looking over his shoulder,
and over his shoulder you see the rocks where they broke up.
SS 29). Follow her back as she gets off the train. Continuous shot of him leaving; includes,walking back up the beach, walking back up sheringham high street, getting on train.
SS 30). Tracking shot from behind as she Continuous shot (see shot 29)
walks along sheringham promenade, then continues the shot as she
descends onto the beach.
SS 31). Mid shot of her sitting by the sea, with her knees up, looking at a photo
of him.
SS 32).Close up of the photo.
SS 33). Long shot, getting up, holding photo to her chest.
SS 34). Long shot from behind, dropping photo into the sea.
SS 35). Close up of the photo in the sea.
SS 36). Long shot of her walking away. Last continuous shot of him.
37). Close up of lyrics in the sand, being washed away.
By Louise McGee + Laura Lewis. (Typed by Louise McGee)
Girl Boy
SS 1). Close up of alarm clock. Close up of his watch
SS 2). Long shot of her waking up. Mid shot eating his breakfast
SS 3). Close up of alarm clock. Close up of his watch
SS 4). Long shot of her waking up. Mid shot eating his breakfast
SS 5). Close up of alarm clock. Close up of watch
SS 6). Long shot, rolling out of bed. Mid shot eating breakfast
SS 7). Long shot of girls back, as she throws duvet up. Close up of cereal, with lyrics written on cereal.
SS 8). Zooms into the lyrics on the sheets. Mid shot of him throwing the spoon into the bowl disrupting the lyrics.
9). Long shot of her opening blind, revealing song lyrics on window.
10). Song lyrics stuck on shower wall, and spray water over lyrics.
SS 11). Close up of her eye, putting mascara on. (shot 11,12,13; split screen just the girl)
SS 12). Close up of cheek, putting blusher on.
SS 13). Close up of lips, putting lipstick on.
SS 14).Close up of feet walking into train st. Close up of feet walking into train station.
SS 15). Mid shot of back, showing train. Mid shot of back, showing trains.
SS 16). Mid shot showing train st clock. Mid shot if train st clock (different times)
SS 17).Close up of ticket + machine. Close up of ticket + machine.
SS 18). Tracking shot from behind; follow until sat down on the train. Tracking shot from behind;follow until sat down on the train.
19). Mid shot of him texting on his phone.
20). Close up of girl’s phone “1 new Message received”
21).Close up of her phone showing the text; song lyrics.
SS 22). Mid shot, looking out of train window. Mid shot, looking out of train window.
23). Flashback of images of the day they broke up. Flashback of the day they broke up. (sunrise written across the screen)
24). Mid shot, getting up.
25). Long shot, walking down the train; follow him off the train.
SS 26). Continuous shot, on the train. Close up of waves, zooms into him walking
towards us.
SS 27). Continuous shot, on train. Long shot, hands in his pockets looking out
at the ocean looking thoughtful.
SS 28). Continuous shot, on train. Close up of him looking over his shoulder,
and over his shoulder you see the rocks where they broke up.
SS 29). Follow her back as she gets off the train. Continuous shot of him leaving; includes,walking back up the beach, walking back up sheringham high street, getting on train.
SS 30). Tracking shot from behind as she Continuous shot (see shot 29)
walks along sheringham promenade, then continues the shot as she
descends onto the beach.
SS 31). Mid shot of her sitting by the sea, with her knees up, looking at a photo
of him.
SS 32).Close up of the photo.
SS 33). Long shot, getting up, holding photo to her chest.
SS 34). Long shot from behind, dropping photo into the sea.
SS 35). Close up of the photo in the sea.
SS 36). Long shot of her walking away. Last continuous shot of him.
37). Close up of lyrics in the sand, being washed away.
By Louise McGee + Laura Lewis. (Typed by Louise McGee)
Shooting Schedule
Date: 17/10/2010
Time: Meet at the train station at 10am and film for as long as we can at the train station and then get the 12:38 train to Sheringham.
Location: The train, the station, and Sheringham Beach.
Cast: Alex Poll and Rebecca Cooper.
Equipment Needed: Video camera, tripod, film camera (to take photos for the flashback), a digital camera (to take photos for the flashback incase the film photos don't come out very well)
Props: Mobile phones, train tickets.
Costumes: Each character will need to wear the same clothes they wear when they leave the house and they will both need to bring plain hoodies for the flashback scene.
What will happen: We will all meet at the train station at 10am and get the Sheringham train at 12:38 so we have enough time to shoot at the train station. We will film all the scenes at the train station, on the train and then the beach. We will have finished the majority of our filming on this day because the beach is the big part of our music video. We will take photos of our flashback scene as well.
Date: 24/10/2010
Time: 9am-11am
Location: My House (In Taverham)
Cast: Alex Poll, Rebecca Cooper
Equipment Needed: Video camera and tripod.
Props: Bowl, cereal, clock and all of the make up needed for the girl's scene where she applies make up. Also paper to write song lyrics on.
Costumes: The girl needs three different tops which resemble tops you would sleep in and the same outfit she wears to film at the beach. The boy needs to bring three different t-shirts and bring the same outfit he wore to the beach as well.
Props: Bowl, cereal, clock and all of the make up needed for the girl's scene where she applies make up. Also paper to write song lyrics on.
Costumes: The girl needs three different tops which resemble tops you would sleep in and the same outfit she wears to film at the beach. The boy needs to bring three different t-shirts and bring the same outfit he wore to the beach as well.
What will happen: We will all meet at my house between 9am until 11am and film all the house scenes with both cast members.
Costumes and Props
Train ticket for the shot when the boy and the girl go through the barrier at the train station.
Blusher for when the girl applies blusher in her bedroom.
A mobile for the boy or girl to text from to each other.
When the girl applies lipstick in her bedroom.
Pyjama bottoms for the girl to wear when she is in bed.
Another mobile for the girl or boy to text from to each other. They will text lyrics to each other. 'Sunrise'.
Sunday, 10 October 2010
3 artists to analyse
The 3 artists I have chosen to analyse are Kate Voegele, Laura Marling and the band She & Him (Vocals: Zooey Deschanel).
Kate Voegele
Kate Voegele links to Shannon Hurley vocally. Their voices sound quite similar whereas Laura Marling and She & Him have a distinct sound. Kate Voegele is an american singer/songwriter who has been signed with a few music record companies. One of them was MySpace Records which allows Voegele to be advertised through MySpace which is used mainly by young adults which helps get her music listened to by young people. Kate Voegele also plays a character in the show One Tree Hill and her part is mainly singing which allows viewers of the show to listen to her music. Viewers of One Tree Hill are a range of people but probably more directed at younger people. By looking at Kate Voegele's past tour dates she has toured internationally which allows her to interact with her fans and gives her fans a chance to see her.
Her most recent album 'A Fine Mess' appears to be more commercial and mainstream than the other artists I have chosen but the album cover seems to appeal to a younger audience because the font chosen for her name seems like a grafitti/paint style which could be trying to aim the album at younger audiences but because of the paint style the album could be trying to aim at creative audiences as well. The artist is on the album looking fresh and quite stylish which could be trying to indicate to what audiences would like the album but the album cover doesn't really indicate what sort of music the artist is trying to sell.
'One day I'll turn around, I'll see your hand reach out I'm only fooling myself, yea yea yea But maybe when you smile It means you'd stay awhile Just maybe you'd save me now I'm only foolin myself, yea yea yea I'm only foolin myself.'
Above are lyrics from Kate Voegele's song Only Fooling Myself which are similar to the lyrics of Shannon Hurley's 'Sunrise' because they have the romantic, wanting somebody back feel to them. From these lyrics you can tell that Kate Voegele is trying to gain a female audience because of the romantic/feminine feel to the song. She is trying to interact with her audience by tapping into emotions experienced through a break up so when people listen to the song they can relate and become a fan of the music.
The video above is of an interview with Kate Voegele which shows her interacting with her fans by her answering questions they have sent her. She appears to be a happy, lively person with a lot of ambitions and she seems very professional as well.
Laura Marling
Laura Marling is from Hampshire, England and she is very well known in the London folk scene.
Laura Marling has released two albums and both of them have a very creative edge. Her first album is made up of painted swirls, and other things. Her second album is of her which is similar to Kate Voegele's but the Laura Marling on the album cover is a painted version of herself which seems like a self portrait which again is very artistic. From Laura Marling's album covers she is trying to reach out to a creative audience, and seeing as Laura Marling connects herself to the folk scene she is clearly trying to connect herself to that crowd but maybe bring some of that crowd into other social groups who listen to her music.
'Many trains and many miles Like you to me on this sunny isle What of which you wish to speak Have you come here to rescue me?'
Laura Marling's lyrics are more poetic but have the same romantic feel that Shannon Hurley's and Kate Voegele's do as well. Marling's lryics have a quirky edge so it's a bit harder to relate to her lyrics but they are still similar to Hurley's and Voegele's. 'Have you come to rescue me?' are similar to Voegele's lyrics in wanting someone to be with her, which is similar to Shannon Hurley's again. Vocally Laura Marling has a different style to her voice, but the artists are all similar in their lyrics.
Laura Marling's website is quite arty by the way it's layed out and the choice of fonts and what she shows on her website. Right now her website seems dedicated to her last trip to India whereas other artists would be promoting their new products. Marling is promoting her new album, and tour dates as well but they aren't the sole focus. She is appealing to her audience by showing she is interested in international things and learning new things from different cultures which inspires her audience to gain knowledge like she does.
She & Him
She & Him are an american indie folk band consisting of Zooey Deschanel and M. Ward.
She & Him have released two albums (Volume One & Two). Both albums have a creative cover which shows they are trying to appeal to an artsy/indie audience seeing as their music is indie folk they are trying to appeal to the same audience. Their audiences are probably young because of the covers, they are quite creative and younger people in this generation are more creative nowadays.
'Cried all night
Till there was nothin more
What use am I as
A heap on the floor
Heaving devotion
Bbut it's just no good
Taking it hard
Just like you knew I would'
Again, She & Him's lyrics are similar to Laura Marling, and the previous artists. They have a romantic feel and the lyrics seem to be wanting to get back together with someone.
Above is the video of Zooey Deschanel (lead vocals of She & Him) on the shoot for Nylon magazine. Zooey is doing an interview for Nylon magazine which shows she is trying to target audiences who read Nylon who are usually indie/artsy type of young people. In the video Zooey has a quirky sense of style which is appealing to audiences because younger girls look up to her choice in clothes and want to copy that style. Zooey appeals to her audience through her style and her choice of magazine deals.
Why are these artists similar to Shannon Hurley?
These artists are similar to Shannon Hurley because they're lyrics are all saying the same things. The girls who I have chosen all have a quirky sense of style and stand out amongst others which causes younger girls of a particular social group to look up to them. The artists style of singing is different even though bands like She & Him and Laura Marling have a distinct style in their vocals the artists all fit into a 'folksy' kind of scene.
Kate Voegele
Kate Voegele links to Shannon Hurley vocally. Their voices sound quite similar whereas Laura Marling and She & Him have a distinct sound. Kate Voegele is an american singer/songwriter who has been signed with a few music record companies. One of them was MySpace Records which allows Voegele to be advertised through MySpace which is used mainly by young adults which helps get her music listened to by young people. Kate Voegele also plays a character in the show One Tree Hill and her part is mainly singing which allows viewers of the show to listen to her music. Viewers of One Tree Hill are a range of people but probably more directed at younger people. By looking at Kate Voegele's past tour dates she has toured internationally which allows her to interact with her fans and gives her fans a chance to see her.
Her most recent album 'A Fine Mess' appears to be more commercial and mainstream than the other artists I have chosen but the album cover seems to appeal to a younger audience because the font chosen for her name seems like a grafitti/paint style which could be trying to aim the album at younger audiences but because of the paint style the album could be trying to aim at creative audiences as well. The artist is on the album looking fresh and quite stylish which could be trying to indicate to what audiences would like the album but the album cover doesn't really indicate what sort of music the artist is trying to sell.'One day I'll turn around, I'll see your hand reach out I'm only fooling myself, yea yea yea But maybe when you smile It means you'd stay awhile Just maybe you'd save me now I'm only foolin myself, yea yea yea I'm only foolin myself.'
Above are lyrics from Kate Voegele's song Only Fooling Myself which are similar to the lyrics of Shannon Hurley's 'Sunrise' because they have the romantic, wanting somebody back feel to them. From these lyrics you can tell that Kate Voegele is trying to gain a female audience because of the romantic/feminine feel to the song. She is trying to interact with her audience by tapping into emotions experienced through a break up so when people listen to the song they can relate and become a fan of the music.
The video above is of an interview with Kate Voegele which shows her interacting with her fans by her answering questions they have sent her. She appears to be a happy, lively person with a lot of ambitions and she seems very professional as well.
Laura Marling
Laura Marling is from Hampshire, England and she is very well known in the London folk scene.
Laura Marling has released two albums and both of them have a very creative edge. Her first album is made up of painted swirls, and other things. Her second album is of her which is similar to Kate Voegele's but the Laura Marling on the album cover is a painted version of herself which seems like a self portrait which again is very artistic. From Laura Marling's album covers she is trying to reach out to a creative audience, and seeing as Laura Marling connects herself to the folk scene she is clearly trying to connect herself to that crowd but maybe bring some of that crowd into other social groups who listen to her music.
'Many trains and many miles Like you to me on this sunny isle What of which you wish to speak Have you come here to rescue me?'
Laura Marling's lyrics are more poetic but have the same romantic feel that Shannon Hurley's and Kate Voegele's do as well. Marling's lryics have a quirky edge so it's a bit harder to relate to her lyrics but they are still similar to Hurley's and Voegele's. 'Have you come to rescue me?' are similar to Voegele's lyrics in wanting someone to be with her, which is similar to Shannon Hurley's again. Vocally Laura Marling has a different style to her voice, but the artists are all similar in their lyrics.
Laura Marling's website is quite arty by the way it's layed out and the choice of fonts and what she shows on her website. Right now her website seems dedicated to her last trip to India whereas other artists would be promoting their new products. Marling is promoting her new album, and tour dates as well but they aren't the sole focus. She is appealing to her audience by showing she is interested in international things and learning new things from different cultures which inspires her audience to gain knowledge like she does.
She & Him
She & Him are an american indie folk band consisting of Zooey Deschanel and M. Ward.
She & Him have released two albums (Volume One & Two). Both albums have a creative cover which shows they are trying to appeal to an artsy/indie audience seeing as their music is indie folk they are trying to appeal to the same audience. Their audiences are probably young because of the covers, they are quite creative and younger people in this generation are more creative nowadays.
'Cried all night
Till there was nothin more
What use am I as
A heap on the floor
Heaving devotion
Bbut it's just no good
Taking it hard
Just like you knew I would'
Again, She & Him's lyrics are similar to Laura Marling, and the previous artists. They have a romantic feel and the lyrics seem to be wanting to get back together with someone.
Above is the video of Zooey Deschanel (lead vocals of She & Him) on the shoot for Nylon magazine. Zooey is doing an interview for Nylon magazine which shows she is trying to target audiences who read Nylon who are usually indie/artsy type of young people. In the video Zooey has a quirky sense of style which is appealing to audiences because younger girls look up to her choice in clothes and want to copy that style. Zooey appeals to her audience through her style and her choice of magazine deals.
Why are these artists similar to Shannon Hurley?
These artists are similar to Shannon Hurley because they're lyrics are all saying the same things. The girls who I have chosen all have a quirky sense of style and stand out amongst others which causes younger girls of a particular social group to look up to them. The artists style of singing is different even though bands like She & Him and Laura Marling have a distinct style in their vocals the artists all fit into a 'folksy' kind of scene.
Wednesday, 6 October 2010
Audience Profile
The music my audience listens to is bands like She & Him and solo artists like Laura Marling so my audience's fashion style is in part inspired by these artists because they see them in the media and my audience follows these artists (new releases, what they are wearing now etc). Zooey Deschanel (lead singer of She & Him) has a full fringe haircut which will make my audience want to have their hair like that because they are inspired by the music they like and what they see in the media. The magazines they read are arty magazines usually with artists/photographers/new bands in them, magazines like Lula are fashion photography magazines with a dreamy quality which makes Lula different from magazines like OK! which are filled with celebrities who are famous for being in these sort of magazines. The reason my audience listens to futureradio is because they play music that differs from music played on Kiss or Heart which is usually pop music. The reason my audience would listen to radio1 is because radio1 has live lounge where artists experiment with different songs and different music types which is interesting to my audience. My audience would go to Hop Farm Festival based on who headlined this year at the Festival (Bob Dylan, Mumford & Sons, Laura Marling) and for the same reason at Latitude (Florence & The Machine, Belle & Sebastian, Vampire Weekend). My audience would wear clothes from topshop and other highstreet stores but would wear clothes from vintage shops because the clothes are different, cheaper and if you buy a vintage piece nobody else will have it. My audience would hang out in cafe's opposed to mcdonalds because at cafe's they have different atmosphere's and there own group of people hang out in cafe's so they will hang out in the same place their friends do. My audience would be into creative outlets like the internet so they can use websites like tumblr to blog things they want to and use flickr as well to post their photography (or other arty things).
Wednesday, 22 September 2010
Further research into the use of split screens in the media industry.
History/Influences
Several studio-made films in the 1960s made the split screen technique popular. They include John Frankenheimer's Grand Prix (1966), which he made after visiting 1964 New York's World Fair where Ray and Charles Eames had a 17-screen film they created for IBM's "Think" Pavilion and the 3-division film To Be Alive, by Francis Thompson, which won the Academy Award that year for Best Short, Richard Fleischer's The Boston Strangler (1968), Norman Jewison's The Thomas Crown Affair (1968), Aiport (1970), Woodstock (1970) and More American Graffiti (1979)
It is common to use this technique when two character's are in a telephone conversation and this idea was used back to the early silent movies, as in Lois Weber's triangular frames in Suspense (1913) and also in Pillow Talk (1959) where Doris Day and Rock Hudson share a party line.
The BBC series Coupling made extensive use of split screen as one of several techniques that are unconvential for TV series. One episode, 'Split', was even names after the effect.
The acclaimed Fox TV series 24 used split-screen extensively to show simultaneous events to link with the show's real-time element and it's also multiple storylines. The director of the pilot, Stephen Hopkins, was greatly influenced by The Boston Strangler's use of multiple screens to create tension.
Split screens used in music video's
Michael Jackson's "Billie Jean" video shows a number of freeze frames all shown together in a split screen. Michel Gondry uses the split screen technique in many of his videos for example "Sugar Water" - Cibo Matto (1996) shows one side of the screen of the video being played normally so the female character is moving normally and going through her day while on the other split screen the other female character is reversing through her day. The two sides sometimes interact for example passing objects.
Using this information in our own music video
Similar to "Sugar Water" - Cibo Matto (1996) we are having our two characters going through their everyday lives but both character's will start from the morning but we are making it so the boy is ahead in time so the two character's never collide in the music video. They won't meet back up again so similar to "Sugar Water" we are playing about with time but also showing the two character's simultaneously.
Several studio-made films in the 1960s made the split screen technique popular. They include John Frankenheimer's Grand Prix (1966), which he made after visiting 1964 New York's World Fair where Ray and Charles Eames had a 17-screen film they created for IBM's "Think" Pavilion and the 3-division film To Be Alive, by Francis Thompson, which won the Academy Award that year for Best Short, Richard Fleischer's The Boston Strangler (1968), Norman Jewison's The Thomas Crown Affair (1968), Aiport (1970), Woodstock (1970) and More American Graffiti (1979)
It is common to use this technique when two character's are in a telephone conversation and this idea was used back to the early silent movies, as in Lois Weber's triangular frames in Suspense (1913) and also in Pillow Talk (1959) where Doris Day and Rock Hudson share a party line.
The BBC series Coupling made extensive use of split screen as one of several techniques that are unconvential for TV series. One episode, 'Split', was even names after the effect.
The acclaimed Fox TV series 24 used split-screen extensively to show simultaneous events to link with the show's real-time element and it's also multiple storylines. The director of the pilot, Stephen Hopkins, was greatly influenced by The Boston Strangler's use of multiple screens to create tension.
Split screens used in music video's
Michael Jackson's "Billie Jean" video shows a number of freeze frames all shown together in a split screen. Michel Gondry uses the split screen technique in many of his videos for example "Sugar Water" - Cibo Matto (1996) shows one side of the screen of the video being played normally so the female character is moving normally and going through her day while on the other split screen the other female character is reversing through her day. The two sides sometimes interact for example passing objects.
Using this information in our own music video
Similar to "Sugar Water" - Cibo Matto (1996) we are having our two characters going through their everyday lives but both character's will start from the morning but we are making it so the boy is ahead in time so the two character's never collide in the music video. They won't meet back up again so similar to "Sugar Water" we are playing about with time but also showing the two character's simultaneously.
Examples
chelsea girls - Andy Warhol 
pillow talk - Michael GordonThe above video is Cibo Matto - Sugar Water which uses very good split screen where one character goes forwards normally while the other reverses which again shows a split screen playing around with time.
Saturday, 18 September 2010
Explain what Find Your Tribe implies about the concept of identity in today's world.
Find Your Tribe implies that identity is fragmented and always shifting and changing into something else based on different things in the media.
Pick 'n' Mix identity is some people's views on how we shape our identity today based on how we want it. Find Your Tribe leans more towards this view because when you have finished answering the questions and find our your 'tribe' Find Your Tribe explains it to you for example if you are an indie kid it describes you as, 'Most of your favourite bands are the same age as you so you need id to get into gigs' and 'if you'd been able to pick your parents you would have picked the strokes' which shows that Find Your Tribe thinks that identity is based on music and other things from the media which shows they believe in the pick 'n' mix idea of identity.
The modernist view of identity is how your parents bring you up and the ideas and beliefs they give you, like the area they bring you up in etc. This backs up Maffesoli's idea of Urban Tribes and how location effects your identity and social group and especially metropolitan areas like cities. Your parents choose where they bring you up which effects the people you hang out with for example if you are brought up in the city you would have a wider range of different people but if you grew up in the country there would only be a selected group of people and therefore less social groups.
Michel Maffesoli believes in "The Time of Tribes" which means that the era we are living in has various social groups which evolve and expand into further subgroups and most groups are inspire by film, music and fashion and other things from the media which surrounds us which is how Find Your Tribe views identity. Maffesoli believes that social groups have identity politics which means rules within a social group so what we should wear and people we should socialize with outside the social group.
Find Your Tribe implies that younger people all have to be part of a 'tribe' which means a social group of people who like the same music, and fashion and etc as you do.
Pick 'n' Mix identity is some people's views on how we shape our identity today based on how we want it. Find Your Tribe leans more towards this view because when you have finished answering the questions and find our your 'tribe' Find Your Tribe explains it to you for example if you are an indie kid it describes you as, 'Most of your favourite bands are the same age as you so you need id to get into gigs' and 'if you'd been able to pick your parents you would have picked the strokes' which shows that Find Your Tribe thinks that identity is based on music and other things from the media which shows they believe in the pick 'n' mix idea of identity.
The modernist view of identity is how your parents bring you up and the ideas and beliefs they give you, like the area they bring you up in etc. This backs up Maffesoli's idea of Urban Tribes and how location effects your identity and social group and especially metropolitan areas like cities. Your parents choose where they bring you up which effects the people you hang out with for example if you are brought up in the city you would have a wider range of different people but if you grew up in the country there would only be a selected group of people and therefore less social groups.
Michel Maffesoli believes in "The Time of Tribes" which means that the era we are living in has various social groups which evolve and expand into further subgroups and most groups are inspire by film, music and fashion and other things from the media which surrounds us which is how Find Your Tribe views identity. Maffesoli believes that social groups have identity politics which means rules within a social group so what we should wear and people we should socialize with outside the social group.
Find Your Tribe implies that younger people all have to be part of a 'tribe' which means a social group of people who like the same music, and fashion and etc as you do.
Friday, 17 September 2010
Treatment for Music Video
The concept for our music video follows the story of a relationship breaking down, however within the music video we have decided that using a romantic relationship would be too cliche so we have based the music video on a break-up instead and only reflect on the day they broke up - always leaving their relationship between the two characters. Our music video is in the style of Jean-Sebastian Monzani; who created the video in our research, that we have taken most inspiration and ideas from. Jean-Sebastian Monzani's video, that we have taken inspiration from, includes the use of notes and letters, to spell out feelings and thoughts, which we are going to apply to our own music video, through using notes and letters stuck onto the train windows to show the girls feelings. We are also going to write selected pieces of the lyrics into the sand at the beach, and when the tide comes in the sea will wash away the words, therefore representing how the girls feelings towards the relationship have been washed away and are no longer present just like the lyrics in the sand, and also signify that the relationship is in the past and there is no possible chance of a reconciliation between the couple. We are also going to use the idea of a split screen, just like the one used in (500) days of summer and Daniel Powter's, Bad Day music video, to show the couple have separated and they are living through their days apart instead of together. The split screen is a representation of the fact that the couple have parted. We will also refer to Death Cab for Cuties, Grapevine Fires music video, because of its emphasise on the use of captions and using images to show the plot of the video which is similar to Jean-Sebastian Monzani's video. We are going to apply this to our own video by using letters and words on paper to show the lyrics and how the lyrics affect the mood of the couple's separation.
There are a few themes raised in the music video. Time is a big theme because we have decided that the boy will be ahead of the girl so when he get's to the beach she is still on the train and when he leaves the beach she is getting there so then the couple never meet up again to avoid the cliche endings which usually appear in music videos. Also with the boy being ahead of the girl in the day it emphasizes their separation even further because they aren't going through the day at the same time like they would have done when they were together because they spent all their time together.
We have chosen four differnt locations for our music video they are; the girls bedroom, the train and train station and the beach; Sheringham. Sheringham, is the main location, where most of the video will take place, however we have chosen the other three locations in order to build up the girls character and show her journey to the main location, Sheringham. We have decided not to reveal exactly who the character is until we arrive at the beach because the journey to the beach will reveal parts of her words and letters which will show lyrics and feelings. The lighting is going to be light and pale, this lighting will then relfect the girls costume, which is going to be of a pastel colour. Using the beach as our main location is very important within our video, the props being; the cut out letters, notes and images to be reflective of their realtionship, because this is a place were they would have spent time as a couple and the beach would be their 'place' but also the place where the couple broke up. The props are images. They are important, because we using these as our main focus throughout the video, particularly for the duration of her journey to the beach. We will show a fast scene of photograph's from the day the couple broke up at the beach while the girl is on the train which is why the couple go to the beach at the end of the music video and this revealed to the audience nearer to the end.
Our target audience is 16 to 25 age range, both male and female, however perhaps slightly more appealing towards females within this age range. We think that our music video will appeal to this group of people because of the style that we have chosen to adopt within the video, that being very modern. The video, has been created in an artistic and creative manner, therefore it is more likely to appeal to 16-25 year olds, than any other age group. The theme and plot of the video, is also more relevant to this age group. The way the video has taken on a creative edge also mean's that the video appeals to a creative social group of people. The reason why the music video appeals to males as well as females is because the music video isn't based on the romantic side of the relationship so the video isn't mushy so male's can relate to the music video and the issue's raised.
Written by Louise McGee
There are a few themes raised in the music video. Time is a big theme because we have decided that the boy will be ahead of the girl so when he get's to the beach she is still on the train and when he leaves the beach she is getting there so then the couple never meet up again to avoid the cliche endings which usually appear in music videos. Also with the boy being ahead of the girl in the day it emphasizes their separation even further because they aren't going through the day at the same time like they would have done when they were together because they spent all their time together.
We have chosen four differnt locations for our music video they are; the girls bedroom, the train and train station and the beach; Sheringham. Sheringham, is the main location, where most of the video will take place, however we have chosen the other three locations in order to build up the girls character and show her journey to the main location, Sheringham. We have decided not to reveal exactly who the character is until we arrive at the beach because the journey to the beach will reveal parts of her words and letters which will show lyrics and feelings. The lighting is going to be light and pale, this lighting will then relfect the girls costume, which is going to be of a pastel colour. Using the beach as our main location is very important within our video, the props being; the cut out letters, notes and images to be reflective of their realtionship, because this is a place were they would have spent time as a couple and the beach would be their 'place' but also the place where the couple broke up. The props are images. They are important, because we using these as our main focus throughout the video, particularly for the duration of her journey to the beach. We will show a fast scene of photograph's from the day the couple broke up at the beach while the girl is on the train which is why the couple go to the beach at the end of the music video and this revealed to the audience nearer to the end.
Our target audience is 16 to 25 age range, both male and female, however perhaps slightly more appealing towards females within this age range. We think that our music video will appeal to this group of people because of the style that we have chosen to adopt within the video, that being very modern. The video, has been created in an artistic and creative manner, therefore it is more likely to appeal to 16-25 year olds, than any other age group. The theme and plot of the video, is also more relevant to this age group. The way the video has taken on a creative edge also mean's that the video appeals to a creative social group of people. The reason why the music video appeals to males as well as females is because the music video isn't based on the romantic side of the relationship so the video isn't mushy so male's can relate to the music video and the issue's raised.
Written by Louise McGee
Thursday, 16 September 2010
location shots
For our location we have decided to use a beach for the couple's favourite place, and in the music video it will be their journey back to the place they broke up. During the music video they will reminisce over the day they broke up at the beach. We thought the beach was a good place because the waves symbolize washing away the couple's old feelings for each other, and starting again. We chose Sheringham because we can use a train to get there and the train symbolizes the couple's journey that they have taken together. Sheringham also has a lot of character like the large rocks etc. We have decided to use my bedroom as the girl's bedroom for the beginning scene's because my room has a lot of light colours and is quite a big space. The bedroom is used to develop the character further and to, again, show the audience the journey from the girl's house to the beach. The bedroom also shows that the girl has only just woken up and that then shows the different times the couple are on which then emphasizes the separation again. A big theme in our music video is journey's, and moving on but also remembering and missing the relationship they shared. The boy's opening shot will be set in the kitchen and he will be eating breakfast to show that the boy is further in the day than the girl is.
Monday, 13 September 2010
Find Your Tribe
"You are an Indie Kid! There’s nothing like the twang of a guitar to get your Converse tapping. Indie Kids are part of a mass – whether that means swaying with their friends at a gig, commenting on Drowned in Sound’s message board or trawling through band profiles on MySpace for the next exciting sound. It’s amazing what can still be done with a guitar, you know."
results from findyourtribe.co.uk
Friday, 23 July 2010
Lyrics of song for music video
Shannon Hurley - Sunrise
I've got to see you
Let the light shine down on me
When the day breaks
And the sky is changing colors
into something new
I want to see it with you
Sunrise
I want to see you again
Promise that you'll always stay
Sunrise
When the world is brand new
I want to see it with you
I want to touch you
I want to make you feel
Like you're the only one
In this world for me
I want to hold you
I want to make you see
That yesterday was long ago
And soon it will be
Sunrise
I want to see you again
Promise that you'll always stay
Sunrise
When the world is brand new
I want to see it with you
Cause I know we can't let this end
We can say all the sorries in the world
Just to be friends
There's nothing I want more
Than flying home
Just to meet you
Sunrise
Sunrise
I want to see you again
Promise that you'll always stay
Sunrise
When the world is brand new
I want to see it with you
Sunrise
I want to see you again
Promise that you'll always stay
Sunrise
When the world is brand new
I want to see it with you
Sunrise
I want to see you again
Promise that you'll always stay
Sunrise
I've got to see you
Let the light shine down on me
When the day breaks
And the sky is changing colors
into something new
I want to see it with you
Sunrise
I want to see you again
Promise that you'll always stay
Sunrise
When the world is brand new
I want to see it with you
I want to touch you
I want to make you feel
Like you're the only one
In this world for me
I want to hold you
I want to make you see
That yesterday was long ago
And soon it will be
Sunrise
I want to see you again
Promise that you'll always stay
Sunrise
When the world is brand new
I want to see it with you
Cause I know we can't let this end
We can say all the sorries in the world
Just to be friends
There's nothing I want more
Than flying home
Just to meet you
Sunrise
Sunrise
I want to see you again
Promise that you'll always stay
Sunrise
When the world is brand new
I want to see it with you
Sunrise
I want to see you again
Promise that you'll always stay
Sunrise
When the world is brand new
I want to see it with you
Sunrise
I want to see you again
Promise that you'll always stay
Sunrise
Monday, 12 July 2010
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